CAREER SUMMARY
1. Associate Professor of Sri Lanka Institute of Information Technology.
From April 2024
2. Assistant Professor of Sri Lanka Institute of Information Technology.
From May 2022 to March 2023
3. Head of the Department BM of Sri Lanka Institute of Information Technology. From May 2021 October to date
4. Senior Lecturer (Higher Grade) of Sri Lanka Institute of Information Technology
From April 2020 to April 2022
5. Senior Lecturer of Sri Lanka Institute of Information Technology
From April 2017 to April 2020
6. Lecturer at Sri Lanka Institute of Information Technology
From May 2015 to April 2017
7. Lecturer/ Team Leader of London School of Marketing (Lanka) Pvt Limited.
From April 2008 to April 2015
8. Business Development Executive of Metropolitan Engineering Private Limited
From August 2007 to March 2008
ACADEMIC QUALIFICATIONS
- PhD in Management, Management & Science University, Malaysia (2016 – 2020)
- Master of Business Administration in Marketing, University of Colombo (2012 – 2014)
- Master of Business Administration (Merit) Anglia Ruskin University (UK) (2013 – 2014)
- BBMgt (Marketing) Special Degree (First Class Honours), University of Kelaniya (2004 – 2008)
- Professional Postgraduate Diploma in Marketing, CIM, UK
- Certificate in Teaching Methodology in Higher Education.
- City & Guilds Level 3 IVQ in Teaching, Training and Assessing Learning (1106)
- Intermediate Level of ICASL.
RESEARCH INTERESTS AND MEMBERSHIP
Research Interests
- Social media marketing
- Branding
- Hospitality Marketing
- Advertisement
- Education
- Digital marketing
Memberships
- Ordinary Member SLIM
Research Clusters
Behavioral Systems
Understanding how humans behave and interact with each other, organizations, technology and society may help improve the quality of lives of people.
PUBLICATIONS
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Factors Affecting Pester Power of a Young Consumer
Rupasinghe N.S., Senavirathne S.T., Champakamala V.P.C.L., Ravinath S., Jayasuriya N.,Jayasinghe J.K.P.S.K, (13th International Conference on Business and Information, 18th of November 2022)
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Investigating the Relationship between Customer Satisfaction and E-Commerce Payment Methods with Special Reference to COD and E-Card Payment Methods in the Context of Sri Lanka
Perera K.G.T.N, K.G.T.D.Perera, Bogahawatte S.H, M.W.A.S.Dilahara, N.A. Jayasuriya, V. Dunuwila, (13th international conference on Business and Information 2022 (ICBI))
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Parent-Child purchasing interaction in Pester Power of a young consumer
Rupasinghe N.S, Senavirathne S.T, Champakamala V.P.C.L, Ravinath S., Jayasuriya N., Jayasinghe J.K.P.S.K., (1st International Conference on Sustainability & Digital Business )
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The effect of parasocial interaction on impulse buying in the field of marketing
Gunasekara A, Udunuwarage M, Senevirathna R. E, Gregory V, Jayasuriya N, (1st International Conference on Sustainability & Digital Business)
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Effect of social media influencers’ attributes on customer purchasing behavior in Sri Lankan context (Special References to Facebook and Instagram)
Bandara G, Jayasuriya N, Nimnajith M, Fernando K, Jayawardana S, (1st International Conference on Sustainability & Digital Business – 2022)