Lecturer

CAREER SUMMARY

2024- Till date: Senior Lecturer, Department of Business Management, Business School, Sri Lanka Institute of Information Technology, Malabe, Sri Lanka. 

2023- 2024: Lecturer, Department of Business Management, Business School, Sri Lanka Institute of Information Technology, Malabe, Sri Lanka. 

2022- 2023: Assistant Lecturer, Department of Business Management, Business School, Sri Lanka Institute of Information Technology, Malabe, Sri Lanka. 

2019- 2022: Lecturer, EWIS Career Training Pvt. Limited.

2017-2018: Assistant Lecturer, Department of Business Management, Faculty of Management & Commerce, South Eastern University of Sri Lanka.

2016-2017 :Fund Administrator, HSBC

 

 

ACADEMIC QUALIFICATIONS

Reading for PhD in Management, Faculty of Graduate Studies, University of Sri Jayawardenepura

MSc in Service Management (Merit Pass), Institute of Human Resource Advancement, University of Colombo

BBA Special (Hons) in Marketing Management (First class), Department of Business Management, Faculty of Management & Commerce, South Eastern University of Sri Lanka

Certificate in Teaching in Higher Education, Sri Lanka Institute of Information Technology, 2023

Post Graduate Diploma in Marketing, Sri Lanka Institute of Marketing, 2023

Applied Lean Six Sigma Practitioner Training for Human Resource Management Professionals, Dr Mikel J. Harry Six Sigma Management Institute Asia, 2022

RESEARCH INTERESTS AND MEMBERSHIP

Research Interests

Tourism and Hospitality

Consumerism and ethical behavior

Digital Marketing

Entrepreneurial studies

Gender-related Studies

Knowledge Management

Cyber Bullying

Memberships

Affiliate Professional member of the Chartered Institute of Marketing

Associate member of Sri Lanka Institute of Marketing

Member of Microsoft Innovative Educator 

 

Research Clusters

Energy and Sustainability

Interdisciplinary research on sustainable energy solutions, policy frameworks, and green technologies to combat climate change.

Behavioral Systems

Understanding how humans behave and interact with each other, organizations, technology and society may help improve the quality of lives of people.  

PUBLICATIONS

  • Conference Proceedings 2024

    Effectiveness of Hybrid Teaching Methods: The Perspective of Academics (Special Reference to One of the Leading Private Higher Educational Institutes in Sri Lanka)

    Chethima Dias, Pulsarani Wickramasinghe, Ashely Jayamalaki, Ramesh Sivaguru, Nilmini Rathnayake, Punmadara Jayasinghe, (2023 International Research Conference on Smart Computing and Systems Engineering (SCSE))

  • Journal Publications 2023

    Sustainability practices and organizational performance during the COVID-19 pandemic and economic crisis: A case of apparel and textile industry in Sri Lanka

    Naween Weerasinghe, Ashani Weerasinghe, Yulashika Perera, Sanduni Tennakoon, Nilmini Rathnayake, Punmadara Jayasinghe, “PLOS ONE”

  • Journal Publications 2022

    Tourism and economic growth: A global study on Granger causality and wavelet coherence

    Chathuni Wijesekara, Chamath Tittagalla, Ashinsana Jayathilaka, Uvinya Ilukpotha, Ruwan Jayathilaka, Punmadara Jayasinghe, “PLoS ONE”

  • Conference Proceedings 2022

    Tourism and Economic Growth Link-Focus on Asia Pacific Countries

    Uvinya Ilukpotha, Ashinsana Jayathilaka, Chamath Tittagalla, Chathuni Wijesekara, Ruwan Jayathilaka, Punmadara Jayasinghe, (8th Ruhunu University International Conference on Humanities & Social Sciences 2022)

  • Conference Proceedings 2022

    Factors Affecting Perter Power of a Young Consumer in Sri Lanka

    N.S. Rupasinghe, S.T Senavirathne, V.P.C.L Champakamala, S. Ravinath, N. Jayasuriya, J.K.P.S.K Jayasinghe, (The 13th International Conference on Business & Information)

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